A popular question that I frequently receive is – “how do I make my blog popular and get in the top rankings“? The quick answer is – blog about long tail keywords related to your industry. Let me explain…

Say your blog is about “making money”. First you should carry out a research about the variations and expansions on this term. Sites like Wordtracker, Keyword Discovery and even Google Adwords keyword tool are good places for this. Or you can try software like Adwords Analyzer. You will see that terms like “making money with investments” are fairly popular.

Now you should search for these terms on Internet and collect some useful information that can be used for “making money with investments”. Look for sites that give excellent advice, look for useful guides on the subject, look for forums that offer interaction facility to the members and so on. Now make a summary of all this information in your post with your unique touch.

You should try to link to your main (sales) web site at least once and include the long tail term in the anchor text of the link. There should be at least one more link – this links to the particular page on your main site that discusses the exact topic that you are writing about or to a similar page.

A few such posts and you can quickly start to climb up the rankings chart. However you need to be careful and not exactly reproduce the contents of another site (avoid plagiarism).

A very useful technique for JV success being employed today is a Joint Venture (JV) Blog. This is a password protected blog accessible only to approved affiliates and is very useful to keep the partners updated on the progress of the pre-launch and then launch.

You can post the various promotion techniques that you recommend to inspire your partners. Similarly you can post special offers and incentives as well as details of the affiliate contests here. This allows to post very frequent updates and alter the launch process in response to the affiliates’ needs and requests.

The partners can comment on the various aspects and provide suggestions through the comments option and you can alter the sales pitch of the upcoming site in response to the issues raised.

If you are going to launch a product and not sure how to set up and manage a JV blog, get in touch with the blog setup experts and we will help you handle an important weapon of your arsenal effectively.

Launching a product? Get a blog setup and build the pre-launch buzz by giving teaser information about the upcoming launch.

You can release spy photos of your product, discuss some of the features that people can expect to see and tell who all are going to benefit with this product and why. You should direct the interested visitors to sign-up for your pre-release notification list so that they can get an email when the product is available for buying.

The prospects can also comment on your blog entries and ask questions – this will build greater momentum and also alert you to some of the doubts that may be lingering in their mind. You can then effectively tackle these issues in your sales copy to increase the response rate.

Wondering how to setup a blog? We offer blog setup services here.