I came across this interesting concept while going through the new book by David Meerman Scott – The New Rules of Viral Marketing. While most of the job seekers are writing the resumes where they are talking about what degrees thay have, the recruiters are looking for real world experiences, domain expertise and are analysing how you can help their organisation.
If you setup a blog where you share your experiences with handling complicated situations, demanding customers, technical challenges and whatever else that matters for your position, your prospective employers will definitely treat you in an entirely different way. You will quickly stand out from the crowd with the polished resumes. Yes, you need to have your resume too but include the vital details and refer prominently to your blog – and see the jobs rain on you. Stop looking for that job and start posting on your blog. The jobs will start looking for you!
If you are at a loss about how to setup that blog, you can contact Rentablogger, the blog setup professionals.