When you have a blog, you need to make it popular so that more people know about it and visit your blog to read what you have to say about your chosen subject. Press releases are one of the most cost-efficient ways to spread the word and get bursts of traffic and lots of one way links from respectable sites resulting in sustained long term traffic also.

However most of us find that writing a press release is not easy, with the strict format requirement. Once you have the release written, you need to distribute this effectively so that good sites will pick up your release. That again seems to be an uphill task. Not any more…

Press Equalizer makes the whole process of writing the release and distributing it effectively, easy and quick. You get to fill up a few short forms and your release is ready. This software even includes several press release templates that you can adapt for your application – helping you to overcome the writer’s block that you may have when starting to write your release on a blank paper (or screen).

The inbuilt list of popular online press release sites comes in very handy and you just need to follow short and simple instructions to distribute your release. The result?

You may get in the Google news, Yahoo news and several such popular news sites within minutes of your release being online. Sometimes, your release gets at the top of the regular search results also (even though for a few days only) above the #1 result. Now beat that.

So if you want to tell the world when you have posted a great tip or covered some popular event related to your subject or industry, go ahead and issue a press release too. You can use Press Equalizer software or if you are feeling adventurous and want to do it yourself, check out Press Release Fire for some great tips about press releases.